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| VIEW EVENT INFORMATION: Snapchat |
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Snapchat's "Snap Map" Will Transform How You Connect With Friends |
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About the organization Snapchat:
Type: Business
Sub-Types: Website, Social Networking Agent, Picture Hosting Agent, Text Hosting Agent, Video Hosting Agent, Application Software |
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Notable Organizations: Snapchat, Refinery29
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| Snapchat changed the game with its playful Lenses, which let anyone puke rainbows or transform themselves into Coachella-ready flower goddesses. Now, the app is introducing users to another major innovation that will put Snapchat on the map in a far more literal sense.
Snap Map, which debuts today, is an entirely new screen on Snapchat that shows you where your friends are, where the most Snaps are coming from at any given moment, and what's happening around the globe — in real time. This is not just Find My Friends 2.0.
"In a lot of ways, we're taking what a map is and turning it upside down," Jack Brody, a product designer at Snap, told Refinery29. "This map isn't about where am I, it's about where are my friends and what are they up to? It's not about figuring out how to get to your destination, but about discovering where you want to go."
When you open the updated app, you'll be walked through a series of onboarding steps which will show you how to get to Snap Map: From the main camera screen, simply pinch your fingers together, then the app will ask you to choose from among three visibility options. If you don't want your location to show up on screen, you can go into Ghost Mode. If you only want your location to be visible to select friends, choose those users. If you don't care which of your friends see you, you can select all.
The Snap Map itself looks like a more playful, Disney-fied version of Google Maps. It's populated with your friends' Bitmoji (if someone doesn't have a Bitmoji, an outline of a person will appear instead) showing where they are at any given time if they have the Snapchat app open. The app only updates a user's location and timestamp on Snap Map when they open it. |
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