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VIEW EVENT INFORMATION: Groupon |
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Social Commerce And The New Rules For Local Businesses |
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About the organization Groupon: Type: Business Sub-Types: Retailing Agent, Advertising Agent, E-Commerce, Online Deal, Store, Online Store, Application Software, Telecommunication, Telecommunication Software, Event Promotion, Entertainment Promotion |
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Notable Organizations: Groupon, Techcrunch |
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Editor’s note: Guest writer Craig Donato is the CEO of Oodle, a social maretplace that powers the Facebook Marketplace.
Ecommerce today is imbued with the same DNA that runs through Google. It’s automated. It’s algorithmic. It’s certainly not human. And the marketing campaigns that are built with this DNA are similarly data-driven. They employ number-crunchers to… |
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