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VIEW EVENT INFORMATION: Groupon |
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Why Groupon Is Poised For Collapse |
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About the organization Groupon: Type: Business Sub-Types: Retailing Agent, Advertising Agent, E-Commerce, Online Deal, Store, Online Store, Application Software, Telecommunication, Telecommunication Software, Event Promotion, Entertainment Promotion |
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Notable Organizations: Groupon, Techcrunch |
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Imagine you’re a small business owner. You have to choose between two propositions:
You can pay $62,500 for marketing. You’ll get a whole lot of customers coming through your door. No guarantees if they will ever come back, but they’ll come once.
I’ll pay you $21,000. You get $7,000 in about 5 days, another $7,000 in 30 days and the remainder in 60 days. In… |
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