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| VIEW EVENT INFORMATION: Groupon |
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Why I Want Google Offers And The Entire Daily Deals Business To Die |
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About the organization Groupon:
Type: Business
Sub-Types: Retailing Agent, Advertising Agent, E-Commerce, Online Deal, Store, Online Store, Application Software, Telecommunication, Telecommunication Software, Event Promotion, Entertainment Promotion |
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Notable Organizations: Groupon, Techcrunch
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| There has been a lot of excitement about the daily deal being the next big thing in online marketing. It’s actually just a clever repackaging of old ideas. Google’s entrance into the space with Google Offers gives the daily deal business a legitimacy it doesn’t deserve.
There is a false perception that Internet magic is why these daily deals are so cheap. Most accounts in… |
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