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VIEW EVENT INFORMATION: Groupon |
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Bloomspot Raises $40 Million To Prove Their Local Offers Model Works — And They Guarantee It |
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About the organization Groupon: Type: Business Sub-Types: Retailing Agent, Advertising Agent, E-Commerce, Online Deal, Store, Online Store, Application Software, Telecommunication, Telecommunication Software, Event Promotion, Entertainment Promotion |
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Notable Organizations: Groupon, Techcrunch |
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With Groupon on the verge of going public, and Google, Facebook, and just about everyone else rushing to copy the idea, there’s no question that the model has been a huge hit with consumers. But there are still some questions as to just how much it helps out the businesses offering the deals. It’s essentially a loss leader model, so the success metrics can be tricky to… |
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