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VIEW EVENT INFORMATION: IBM |
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IBM Acquires Xtify, A Mobile Messaging Company |
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About the organization IBM: Type: Business Sub-Types: Computer, Computer Software, Computer Hardware, Website |
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Notable Organizations: IBM, Techcrunch |
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IBM has announced the acquisition of Xtify, a provider of mobile messaging tools that allows push notifications to reach customers. Terms of the deal were not disclosed.
Xtify’s platform leverages a company’s CRM environment, business rules and other data to run targeted campaigns. It offers the capability to target campaigns with scheduled messages according to the time zones… |
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