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| VIEW EVENT INFORMATION: Priceline |
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Follow The Money: Why Priceline Bought Kayak |
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About the organization Priceline:
Type: Business
Sub-Types: Website, Travel, Transport, E-Commerce, Application Software, Telecommunication Software |
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Notable Organizations: Priceline, Techcrunch
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| Last week, Priceline.com acquired Kayak for $1.8 billion. That’s more than twice what Google paid for ITA back in 2010. Why did Priceline make this move? And why now?
Priceline acquired Kayak for $40 a share, about $500 million in cash, $1 billion in Priceline equity, and about $300 million in stock options. Kayak got a premium price — a 29 percent premium, to be exact —… |
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