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| VIEW EVENT INFORMATION: Vimeo |
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Vimeo Launches A TV Store Featuring |
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About the organization Vimeo:
Type: Business
Sub-Types: Video Hosting Agent, Website, Audio Hosting Agent |
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Notable Organizations: Vimeo, Techcrunch
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| Well-received TV series including “Orange is the New Black,” “Casual,” “The Royals,” “Mad Men,” and “Weeds” are now available for sale on Vimeo, which today launched its own television storefront in partnership with Lionsgate and STARZ. The store will feature nearly the entire Lionsgate catalog of TV shows, which includes the above, as well as other titles like “Nurse Jackie,” “Boss,” “Blue Mountain State,” and “Manhattan.”
To be clear, this is not a subscription-based streaming service, but rather an online storefront more akin to iTunes. The shows are available for purchase, representing Vimeo’s attempt at generating additional revenue through sales of popular TV programs, as opposed to an all-you-can-binge Netflix-like rival.
The move comes following Vimeo’s other recent efforts aimed at boosting its video-on-demand content business, including the acquisition of video distribution platform VHX and continued investment in its own original content, including series, specials and films. Last month, the company announced its partnership with Lionsgate to further expand its on-demand library, but didn’t say when it would begin selling Lionsgate TV shows on its platform.
In addition to Lionsgate, Vimeo’s new TV store will also soon include STARZ series, such as the original series “The Girlfriend Experience,” the horror-comedy series “Ash vs Evil Dead” and the Emmy Award-winning drama “Black Sails.” These will arrive in the “coming weeks,” says the company. |
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