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| VIEW EVENT INFORMATION: Soundcloud |
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SoundCloud Launches Collection |
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About the organization Soundcloud:
Type: Business
Sub-Types: Audio Hosting Agent, Website, Application Software, Internet, Telecommunication, Telecommunication Software, Hi-Fi, Hi-Fi Software |
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Notable Organizations: Soundcloud, Techcrunch
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| SoundCloud’s home page stream isn’t always the most conducive to browsing and discovery, so the company is launching a new alternate home base for its users with ‘Collection,’ a way to follow artists, build playlists and like content for a personalized view and playback experience.
It’s a relatively small re-orientation of how SoundCloud users will see the world when they visit the site on the web, or log into their accounts on the iPhone app (and Android in 2015), but it makes a big difference to how the overall service is characterized. The new look and organizational theory reflects SoundCloud’s need to go from a site organized around community sharing of legally gray material to something resembling a more legitimate streaming audio business that partners with professional media makers. |
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