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VIEW EVENT INFORMATION: Forevent |
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Does It Really Pay To Make A Video To Promote Your Business? |
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About the organization Forevent: Type: Business Sub-Types: Website, Text Hosting Agent, Search Engine, Picture Hosting Agent, Entertainment Promotion, Event Promotion, Blogging |
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There is no getting away from the fact that no matter what line of business you are in, the competition out there is fierce. As time goes on and the internet takes a greater hold of our lives, the competition is set to get even stiffer yet.
So does it really pay to make a video to promote your business? If you are looking to increase your market share and build your bottom line, you can’t avoid marketing and if you really want business to explode, video marketing is where it’s at. Here’s why.
Seeing Is Believing – The Credibility Factor
If there is one thing that is common among millennials, who happen to be the up-and-coming largest generation with buying power ever, it is that they like to connect with the brands they are buying from. There is no better way to connect with someone than to see a video of that person in action. Whether it is a talking vid, a presentation of the production process or simply an introduction to key members of the staff and the role they play in the company, a video sells products better than any other type of marketing.
However, there is a deep-seated reason why today’s consumer likes to see the brands they are buying from and that is the trust factor. millennials need to trust the products and brands they deal with and video adds an air of credibility. Seeing is believing, in a very real sense. If they can see the people behind the brands they deal with, it makes that brand more credible. If you want to sell anything whatsoever to a millennial, let them see your face! It could be just as simple as that. |
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